Get the latest gossip

Duracell’s Super Bowl Shock: Commercial Shows Tom Brady Running Out of Power

A Duracell Super Bowl commercial was designed to make viewers think Fox announcer Tom Brady had run out of power in the middle of a segment

Battery giant Duracell hoped for a Super Bowl shock Sunday when it tied its well-known power units to Tom Brady, the famous quarterback who is capping off a first season as an NFL announcer for Fox. The former Pittsburgh Steelers quarterback even appeared on camera in a dirty shirt before the commercial started, then veered into a frenetic adventure in the ad break. General Motors got NBC’s pre-show audience for Super Bowl XLIX riled up when a commercial that ran just before kickoff appeared to go black, making it seem as if the feed of the game had been disrupted by some sort of technological mishap.

Get the Android app