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Drake Claims Label 'Artificially' Inflated Kendrick Diss Track's Numbers


Drake filed a petition accusing Universal Music Group of a ‘scheme’ to inflate the popularity of Kendrick Lamar’s ‘Not Like Us’

“UMG … conspired with and paid currently unknown parties to use ‘bots’ to artificially inflate the spread of ‘Not Like Us’ and deceive consumers into believing the song was more popular than it was in reality,” Drake’s attorneys wrote in a petition filed in Manhattan court on Monday, November 25, and obtained by Billboard. The Canadian rapper’s lawyers accused UMG — which is also the parent company of Drake’s record label, Republic — of deceptive business practices and false advertising. No amount of contrived and absurd legal arguments in this pre-action submission can mask the fact that fans choose the music they want to hear.”

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