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Donatella Versace out as creative director of the Milan fashion house, in a shakeup by US owner
Donatella Versace has been replaced as creative director of the fashion house founded by her late brother Gianni Versace.
Versace was thrust into the role of creative director in 1997 after her brother’s murder in Miami, at first tentatively and then with a boldness that led to some big runway and red carpet moments. They included a healing and celebratory tribute to Gianni Versace on the 20th anniversary of his death, featuring supermodels that he helped create alongside a new generation of celebrity model, and Jennifer Lopez in an even skimpier version of the jungle dress that nearly broke the internet at the 2000 Grammys, reprised on the Spring-Summer 2020 runway. Capri recently laid out strategic plans to rebalance the Versace portfolio to return the brand to its more daring roots, increase sales of accessories and win back entry-level consumers put off by a post-pandemic focus on higher net-worth clients.
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