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Donatella Versace defied expectations to become a fashion icon of her own
When she took over after her brother Gianni’s murder, few expected her to last 27 years and become a household name
Gianni recognised and championed her instincts – the safety pin as a Versace motif was an idea she had brought to his atelier – and her fluency with the codes of the house fuelled a growing self-confidence. With an appetite for pop culture, many of Versace’s defining moments, from Jennifer Lopez in a jungle-green dress slashed to the navel in 2019 to a collection co-designed with Dua Lipa in 2023, have happened under her watch. In 2017, when she reunited Cindy Crawford, Naomi Campbell, Christy Turlington and Claudia Schiffer on her runway, she revealed that the moment in 1991 when the supermodels lip-synced to Freedom in a Versace show, re-enacting their roles in the video to George Michael’s song, was something she had suggested to her brother.
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