Get the latest gossip
Dolphin Partners With Deepfake Protection Firm Loti AI (EXCLUSIVE)
Dolphin and Loti AI are partnering to combat unauthorized AI-generated content.
Amid the explosion of unauthorized AI-generated content, entertainment marketing and production firm Dolphin has partnered with Loti AI, a deepfake detection and takedown startup aimed at protecting companies and celebrity clients against fake accounts, false endorsements, deepfakes and unlicensed distribution of content. Through the partnership, Dolphin will provide its subsidiaries — businesses including 42West, The Door, Shore Fire, Special Projects and Elle Communications — access to Loti’s tools. “It has become increasingly clear that as marketers and public relations experts we need to do more to help protect the reputation of our partner clients both online and in real life,” said Charlie Dougiello, executive committee chief innovation officer at Dolphin.
Or read this on Variety