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Doechii Reflects on Breaking Norms With Her Grammy-Nominated Mixtape: ‘I Have to Do It, Because I’m an Artist’
Doechii has been named Variety Hitmakers Hip-Hop Disruptor of the Year. She looks back on the breakthrough mixtape that cut through the noise.
Doechii isn’t just a rapper or a singer: “I’m everything!” she roars on her song “Boom Bap.” Indeed, the tune both summarizes and lampoons the criticism that she’s faced throughout her career — that she must fit into one box in order to find success. The first female rapper signed to Top Dawg Entertainment, Doechii has attracted fans enamored by the theatricality and vulnerability of her kaleidoscopic style. “It’s scary, and it’s very vulnerable, but I have to do it, because I’m an artist,” she says of the project, where she’s just as quick to rap about hitting all-time lows (“Denial Is a River”) as she is spinning club-ready sex anthems (“Slide”).
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