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Disney Is ‘Pretty Dramatically’ Reducing Spending on Traditional TV Content, CEO Iger Says
Disney CEO Bob Iger said that as traditional pay TV continues to shrink, the company is cutting its investment in content for linear TV networks.
Disney CEO Bob Iger said that as the traditional pay-TV universe continues to shrink, the company is cutting its investment in content for linear entertainment TV networks while also amortizing that expenditure across streaming platforms. The strategy is “to reduce pretty dramatically our investment in content specifically aimed in those traditional networks,” Iger said Wednesday at MoffettNathanson’s 2024 Media, Internet and Communications Conference in New York. Last month, after a contentious, months-long proxy fight by activist investor Nelson Peltz, Iger and the other incumbent Disney-backed board members won reelection by a wide margin at the annual shareholders meeting.
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