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Disney Detonates Four Bombs In Deadline’s 2023 Most Valuable Blockbuster Tournament


Disney's The Marvels, Indiana Jones and the Dial of Destiny, Haunted Mansion and Wish, and DC's The Flash were big movies that lost out on profits.

Yes, the actors strike did pour a lot of cold water on promoting this film, with the thespian standoff ending just days before this sequel’s opening November 10, and star Brie Larson rushing around to late-night shows to tubthump the pic. There were reports of several editors trying to fix the film at the last minute, not to mention there was no attempt to cast-up this older, male-skewing movie ala Top Gun: Maverick with stars that could appeal to the under-40 crowd, which would have expanded the audience. While original animation is always an uphill battle to launch at the box office, audiences have seen this plug-and-play princess and silly sidekicks (in this case a talking goat and puffy star) movie before, and waited this one out for Disney+ (another potential catalyst for dwindling Disney moviegoing).

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