Get the latest gossip
Dice CEO Phil Hutcheon on a Decade of Fighting Dynamic Pricing in the Ticketing Industry and Why the Mid-Market Is Its ‘Superpower’
Dice CEO Phil Hutcheon sat down with Variety's 'Strictly Business' podcast to reflect on 10 years of revolutionizing the ticketing industry.
In the decade since, the hours-long queues, added fees and bloated prices associated with buying tickets for live music events have only gotten worse — just ask anyone who tried to score a seat to Taylor Swift’s Eras Tour or Oasis’ upcoming reunion shows. The London-based ticketing software company prides itself on a transparent pricing model, features to prevent scalping and a social media-like algorithm that Hutcheon says makes going out easier than ever. “[We’re] just taking that pain away from them, where they don’t have articles about how they’re exploiting fans,” Hutcheon says on this week’s episode of Variety ‘s “Strictly Business” podcast, recorded from Dice’s swanky East London HQ.
Or read this on Variety