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Designers ‘afraid’ of getting on Trump’s wrong side … and still put Melania in that hat

Fashion industry cosying up to new president over fears his ire – and tariffs – could snip profits, critics claim

Though new first lady Melania wore relatively unknown designer Adam Lippes, her stylist Hervé Pierre told Women’s Wear Daily that more brands are now keen to dress her for the publicity, compared with the last time she was in the White House. But if the big business of fashion is keen to make nice with the new president – partially with the threat of tariffs on luxury European goods coming into the States – some independent brands are more vocally against him. It had a diverse cast of men and women across ethnicities and body types, wearing his signature wide suiting, cowboy hats and sportswear, including pieces created with Adidas.

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