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Denise Welch’s weight loss that was deemed ‘unsafe’ for UK audiences

Loose Women star Denise Welch found herself at the center of controversy in 2014 when a weight loss advertisement featuring her was banned in the UK.

Actress and Loose Women star Denise Welch found herself at the centre of controversy in 2014 when a weight loss advertisement featuring her was banned in the UK. The Advertising Standards Authority (ASA) deemed the commercial “unsafe” due to the rate of weight loss it promoted. We told LighterLife to ensure that rates of weight loss were compatible with good medical and nutritional practice and that treatments for obesity were not advertised to the public without suitably qualified supervision.”

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