Get the latest gossip
DeAPlaneta Teams With China’s Alpha Group To Relaunch Animated Polar Bear Character ‘Bernard’
DeAPlaneta Teams With China’s Alpha Group To Relaunch Animated Polar Bear Character ‘Bernard’
Barcelona-based DeAPlaneta Entertainment and Chinese licensing and merchandising company Alpha Group, which is also a producer of children and family content, have signed an agreement to jointly relaunch animated series Bernard globally. Under the agreement with the Alpha Group, DeAPlaneta Entertainment, the owner of all Bernard-related content previously produced by BRB International in Western markets, will distribute both new seasons and future productions created around the Bernard brand outside of Asia. The agreement also includes the global distribution in Western countries by DeAPlaneta Entertainment of the new animated feature film Bernard: Mars Mission, which enjoyed a successful theatrical release in China.
Or read this on Deadline