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DDA Expands New York Team With Key Hires, Katie Conklin Named East Coast Film and Series Publicity Head


Corporate communications and content PR firm DDA has made key hires for its New York team, hiring Katie Conklin and others.

Madison Tobin, also from 42West, joins as senior account executive and will act as counterpart to West Coast leads Sara Tehrani and KatieJo Ash. “Katie’s breadth of knowledge and experience coupled with her passion for cinematic storytelling, equips her to build and lead a team on the East Coast with Madison. DDA New York formally launched in May with the hire of Dan Salerno, senior director of strategy and operations, as well as Rachel Effendy, a consultant and founder of boutique firm StrawberryWasabi.

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