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David Beckham pockets $36m as Netflix show boosts business empire

Footballer is still earning a healthy profit from his personal brand a decade after retiring from the game

David and Victoria Beckham joined royals and dignitaries at the state banquet for the Emir of Qatar, Sheikh Tamim bin Hamad al-Thani, at Buckingham Palace at the start of this month DRJB also made fees from Beckham’s name and face appearing on advertising for Tudor watches, EA Sports video games, Panini football stickers, Adidas sportswear, Nespresso coffee capsules, Coty fragrances and Uber Eats, the food delivery service. The tie-up with Authentic had brought “continued growth and development of the David Beckham brand through new strategic endorsements, digital partnerships, content creation and new consumer products”, DRJB said in the accounts to be filed shortly at Companies House.

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