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D.I. Why? Three Country Singers On the Pleasure and Pain Of Chasing the Dream Alone

DIY music creation and marketing in country music discussed with independent artists Brett Sheroky, Maggie Baugh and Gina Venier.

With the release of his debut album, Rock Paper Scissors, looming on April 18, he delivered shirts to a handful of songwriters who had donated to a Kickstarter crowd-funding campaign that raised nearly $33,000, surpassing his $30,000 goal and allowing him to hire the musicians and book the studio time to record the project. And artists such as Terri Clark, Kenny Chesney and Tigirlily Gold have indeed cut their teeth on Lower Broadway, learning how to work a crowd by playing familiar cover songs for tourists. Venier improbably landed a song on SiriusXM’s The Highway by working her contacts, Sheroky battled self-consciousness for weeks before he finally posted his successful Kickstarter campaign, and Baugh emailed an unsolicited recording to a Spotify executive and ended up getting playlisted.

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