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CW Parent Nexstar Parting Ways With Chief Revenue Officer Michael Strober


Nexstar Media Group, which hired Turner veteran Michael Strober as EVP and Chief Revenue Officer in 2022, has eliminated his position.

Since 2019, Strober has run Topwater Advisory Group, a strategic consultancy focused on digital transformation that counts a number of media and advertising tech companies as clients. The overall advertising outlook at Nexstar, which owns cable network NewsNation and the largest portfolio of local TV stations in the U.S., has grown a bit cloudy of late. “As political advertising increases through Election Day, especially in September and October, we expect to see some displacement or crowd-out of non-political revenue,” he explained.

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