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Crypto.com Arena & Peacock Theater Announce Full-Time Reusable Cup Program
Crypto.com Arena and Peacock Theater have announced a reusable cup program in collaboration with r.World. Both AEG venues are located at L.A. Live.
As music consumers increasingly demand sustainable options from businesses across the industry, AEG has struck a partnership that will bring a full-time reusable cup program to Los Angeles’ Crypto.com Arena and Peacock Theater, the company announced Tuesday (June 4). The r.Cup program will be integrated into both venues during select eventsl beginning with the Aug. 15 WNBA game between the Los Angeles Sparks and the New York Liberty at Crypto.com Arena. r.Cup has already been integrated into 84 venues and 275 standalone events in the United States, including ten other AEG properties and myriad Goldenvoice festivals.
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