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Creative and Marketing Execs Discuss AI’s Present and Future in Film at Sundance: ‘It’s Going to Touch Every Single Aspect of Production’
The Variety & Adobe The Future of AI Filmmaking panel at Sundance featured a conversation about how AI is being used in entertainment.
The panel, moderated by Variety’s executive editor Brent Lang, featured Meagan Keane, director of product marketing at Adobe Pro Video, Dave Clark, The Promise co-founder and chief creative officer, writer and director Paul Trillo, who is also a partner at Asteria, Jason Zada, founder of Secret Level, and Angela Russo-Otstot, AGBO chief creative officer. Keane mentioned how Adobe Premiere Pro now lets users translate captions into various languages. “I think another topic that’s really interesting about the potential of doors opening with AI is the democratization of being able to tell bigger stories,” Keane said.
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