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Conan O’Brien At SXSW Blizzard Video Game Chat: “I Want To Be In The Next ‘Diablo'”


Conan O'Brien sits down with the President of Blizzard Entertainment Johanna Faries at SXSW

While Faries didn’t lay out any grand plans for Blizzard in terms of its games time-line, both acknowledged the passionate fanbase of gamers, how they should be listened to, and also how entertainment companies are now treating the videogame industry seriously. “What I found fascinating to me is that when I started in show business a long time ago, it was trying to get as many people as possible in superficial way,” said O’Brien. Faries mentioned that when it comes to the viewership pull for online videogames, “it’s comping against Super Bowl numbers in terms of interactivity at a global level all the time.

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