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Comcast Takes Peacock Victory Lap As Execs Talk Epic Universe, Ad Market And Deal Speculation


Comcast execs did some more crowing about Peacock’s landmark AFC Wild Card game this month and said it drove paid signups to the streaming service. They declined to specify how many new customers c…

“We couldn’t be prouder of what we accomplished with Peacock in 2023,” said Cavanagh on the call, stressing that Comcast is running the streaming platform and linear networks “as one,” leveraging NBC news, sports and content. “We’ve seen record levels of hours streamed” since the Kansas City Chiefs-Miami Dolphins Wild Card game was broadcast almost exclusively on Peacock, Cavanagh said. “Tearing down one’s house for the lumber to build a shed in the backyard is a bad idea,” wrote Craig Moffatt of MoffattNathanson in a note this morning, meaning the company is sacrificing linear TV to boost streaming.

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