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Coleen Rooney 'set for huge TV deal' with ITV after I'm A Celeb appearance
Coleen Rooney is currently competing in 'I'm A Celebrity... Get Me Out Of Here!' and TV bosses are said to be desperate to sign her up when she leaves the jungle
An insider spilled to The Sun's TV Biz: "Coleen already brings with her the Midas touch when it comes to endorsing the kinds of products which ITV’s advertisers sell. " And it seems Coleen could be the new Holly Willoughby, with the source noting: "The more glamorous Love Islanders and some soap stars also have large online followings and hugely influence what social media users spend their money on." ITV bosses are keeping an eye on how she fares in the jungle and the public's reaction (Image: ITV/REX/Shutterstock)They continued: "But Coleen has the girl-next-door charm of someone like Holly to connect with millions of ordinary shoppers in a way that few other stars do."
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