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Coachella Ticket Sales Were Slower Than Usual, But Other Festivals Are Seeing a Dip Too

Coachella's ticket sales lower than usual, part of a 2024 festival trends as festivals across the country are struggling to sell out.

After months of public handwringing over slow ticket sales, the annual Coachella Valley Music and Arts festival opens Friday (April 12) near Palm Springs with an anticipated attendance of nearly 200,000 fans over two weekends, sources tell Billboard, selling approximately 80% of the 250,000 tickets available for purchase this year. In January, Gwen Stefani ’s manager Irving Azoff told Billboard that one of the reasons No Doubt decided to stage their 2024 reunion performance at Coachella was due to the attention the festival attracted globally. “In the future,” the agent continues, “festivals need to adjust to accommodate this changing reality, by either paying headliners more or booking stronger undercards — but that’s not easy.”

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