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Co-Founder Of Promise Talks Up A Hybrid Approach To AI In Film As The Gen AI Studio Shows Off ‘NinjaPunk’ & ‘Extinction’ Projects


Generative AI in film: Promise Studios’ Dave Clark talks ‘NinjaPunk,’ ‘Extinction,’ and the future of hybrid production.

Promise Studios Co-Founder and Chief Creative Officer Dave Clark hit the Cote D’Azur and showed glimpses of film projects NinjaPunk and Extinction as part of the Cannes Market’s deep focus on AI. Promise launched last year with backing from Peter Chernin’s The North Road Company and VC outfit Andreessen Horowitz. “If you want to get good images, if you want to get consistent characters, if you want to keep the lighting et cetera, that’s a process that takes a lot more time than people expect.

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