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Classic ads so smart and sexy they would NEVER get made today... thanks to the po-faced wokery that's made modern adverts as dull as they are preachy
Their love affair captivated the country in the 1980s and how we cheered when their lips finally met. No, not Charles and Diana, silly, Nescafe's Gold Blend couple. Their romance was a soap-opera sensation.
Other superstar graduates of the industry include Gladiator director Ridley Scott, who created the celebrated Hovis ‘boy and his bicycle’ ad in 1973 and the ominous 1984 Apple computers promo, which riffed on the famous George Orwell novel. Over a collage of images showing a biscuit dunked in a cup of milky tea, a voiceover promises: ‘The great grid upgrade will connect clean, affordable windpower from out at sea to all the things you love, like a tasty cuppa.’ And we remember the rival Martini commercial, with expensive aerial shots (long before drone filming) of a paddle-steamer yacht off the Italian coast, and a glamorous couple kissing as fireworks exploded.
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