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CinemaCon Takeaways: Fights Over Theatrical Window, Fizzling Star Power and Amazon MGM’s Big Promise
From fights over the theatrical window to Amazon MGM's first ever presentation, Variety has compiled five takeaways from CinemaCon 2025.
The deals that cinemas signed with studios during the height of COVID, allowing them to release new product on demand within 17 days of their debut were a pandemic-era concession, he argues, and he’s ready to renegotiate those terms. In the studio’s first-ever CinemaCon presentation, Amazon MGM chief Mike Hopkins boldly promised to get “15 big cinematic films annually into theaters by 2027 […] with 14 titles already lined up for 2026.” That’s a huge development for exhibitors, who desperately crave sci-fi, fantasy, action-adventures, romance thrillers and family-friendly fare to populate their screens in between the tentpoles. For many of the rank-and-file workers who constitute the exhibition business — theater managers, candy vendors, projectionists, leather-seat salespeople — CinemaCon is the time to glimpse at movie gods on stage (and gamble until dawn).
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