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Cinecittà Chief Nicola Maccanico on Revamping Italy’s Iconic Studios as Biz Picks Up After Hollywood Strikes (EXCLUSIVE)
Cinecittà CEO Nicola Maccanico takes stock of his efforts to revamp Italy's iconic studios as business picks up after the Hollywood strikes.
Nicola Maccanico, a former Warner Bros. and Sky Italia senior exec, has been spearheading the radical overhaul of Rome’s Cinecittà Studios since April 2021, when the government-owned facilities embarked on a mission to secure a multi-million dollar loan provided by the European Union’s post-pandemic recovery fund. The big U.S. productions are back – since Italy is competitive in terms of crew, craftsmen and tax incentives – but we also have a golden age of Italian cinema. We’ve managed to prove that the existing Cinecittà is competitive, that it can run at full occupancy, host big productions and turn a profit.
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