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Charles Barkley Teams With EverWonder Studios, Jeff Zucker’s RedBird IMI in Production Deal
Basketball legend Charles Barkely enters the content wars via a production partnership with EverWonder Studios and Jeff Zucker's RedBirdIMI
Barkley is just the latest sports star to try his hand at the content game, which has attracted top athletes ranging from LeBron James to Joel Embiid. “Round Mound Media is about creating an outlet for my vision to share compelling, original stories meant to captivate audiences across the world,” said Barkley, in a statement. Barkley’s fans and observers will likely be “surprised by how much content will actually be about culture and about society and entertainment beyond the world of sports,” says Orefice, Everwonder’s CEO, during an interview.
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