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CBS Shakes Up TV-News Format With Streaming ‘Whip Around’ Debut
CBS is overhauling the traditional TV-news format with the debut of 'CBS News 24/7' a kinetic streaming show that borrows elements from 'NFL RedZone'
This is the news unit that has boasted of Cronkite, the unflappable presence who told the nation of the assassination of President Kennedy or of the toll of fighting in Vietnam; the longform newsmagazine “60 Minutes”; and heartwarming “On The Road” vignettes from Steve Hartman. The streaming audience — seen as being as much as 20 years younger than its linear counterparts — has come to expect to build its own primetime schedule; to decide whether to watch recaps or end credits; and to pause a show at moments of its own choosing. If something is huge, like if a tanker runs into a Baltimore bridge, we will probably spend the whole hour doing that,” says Scott Warren, general manager of KPIX in San Francisco, who has played a role in developing the new programming.
Or read this on Variety
