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Cash-Strapped Brazilian Exhibitors Struggle to Upgrade Digital Projectors: Rental Is an Option
Exhibitors in Brazil increasingly consider renting laser projectors as they upgrade theaters.
Humidity has also contributed to the deterioration of the projectors here, not only because of local weather conditions, but also due to long closure periods during the pandemic, when air conditioners were turned off. Luciano Taffetani, director Latam Dolby, stressed the fact that the digitalization allowed cinemas in small and medium-sized towns to open top films simultaneously to the multiplex chains in big cities. “In the pre-digital period, copies received by cinemas in small towns frequently had technical problems, because they had been used extensively in large centers,” Taffetani told Variety.
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