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Cardi B to Tackle ‘Male-Dominated Football Industry’ in NYX Super Bowl Ad: Watch the Teaser


The spot will mark the rapper’s first beauty partnership.

NYX announced Thursday (Feb. 1) that the rapper will star in its Super Bowl ad on game day, promoting one of the brand’s latest lip products in what will mark her first ever beauty partnership. The brand also shared a 15-second teaser for the upcoming commercial, in which the “WAP” rapper investigates a tube of NYX gloss and says one of her viral catchphrases — “That’s suspicious, that’s weird” — before applying the product to her lips. In conjunction with the ad, NYX has also released an exclusive new shade of the plumping gloss called Cherry Spice, which Cardi will model in the Super Bowl commercial.

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