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Cannes Chief Thierry Frémaux Addresses Trump’s Tariffs: “Cinema Always Finds A Way Of Existing & Reinventing Itself”
Before 78th Cannes Film Festival kicked off, Director Thierry Fremaux talked about the impact of Donald Trump's tariffs on film and TV imports
“There’s something we noticed the year and months after Covid: There were fewer American films in the world; therefore local production –national production–became more successful.” The letter clearly targeted Trump, but also challenged “algorithm-driven platforms, and the growing dominance of global entertainment conglomerates,” along the rise of AI in production. Jon Voight’s pitch to POTUS to make “Hollywood Great Again” and to spike U.S. production stateside included a clause for a 120% tariff on film and TV offshore shoots receiving foreign tax credits.
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