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CAA Leaders Talk Agency’s Evolution, Social Media ‘Game Changers’ and Content Biz Growth: ‘Our Job Description Has Expanded So Much’
Top CAA insiders discuss the evolution of the agency and its leadership in a candid conversation on Variety's 'Strictly Business' podcast.
In a rare roundtable interview, six senior leaders from CAA gathered earlier this month to discuss the evolution of the agency and its leadership following the ICM Partners acquisition, among other topics, in a candid conversation for Variety ‘s “ Strictly Business ” podcast. The group weighs in on the recent swings in the content business how social media has changed the game for clients, and the related impact these communication channels are having on the work of agenting. For the athletes that Metelus works with at CAA Sports, social media channels that allow them to communicate directly to fans has opened up a world of possibilities outside of the gridiron or basketball court or baseball diamond.
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