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Blake Lively Introduces New Hair Care Line That Ditches Conditioner & Provides ‘Luxurious’ Results


Blake Lively has released her first-ever hair care line, Blake Brown Beauty, which you can buy online through Target with costs starting at $19.

Before the actress makes her onstage appearance in the highly-anticipated film It Ends With Us, you now have a chance to use the celeb-approved beauty collection inspired by her iconic voluminous hair in time for the premiere. In addition to adding height to your hairdo, the mousse uses a formula that’ll help prevent flyaways and frizz without leaving behind a crunchy, sticky feel. “I was determined to bottle up a premium, salon-quality hair care line that’s cleaner, cruelty free, easier, yummier, more sustainable and more accessible than anything I saw out there,” she said in a press statement.

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