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Billboard Teams Up with Smirnoff Smash Vodka Soda for the Unexpected at SXSW: See the Photos
A pop-up pickleball game offers festival-goers the opportunity to flex their skills
For the annual visit, the Pickleball Experience set up shop right in the midst of Rainey Street in celebration of the new Smirnoff Smash Vodka Soda launch. Separately, Smirnoff Smash Vodka Soda was on-site of THE STAGE, our three-night concert series at Moody Amphitheater, with a specialty bar, samples and custom cocktails. Cards Got Wings and Chopstars DJ’s at the Billboard x Smirnoff Smash Pickleball Experience at SXSW held on March 15, 2024 in Austin, Texas.
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