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Billboard Explains: How Kendrick Lamar Arrived at the Super Bowl
Kendrick Lamar is playing Super Bowl 2025. This episode of Billboard Explains follows his journey to the NFL's biggest stage.
As detailed in this episode of Billboard Explains, the 37-year-old West Coast hip-hop titan has long laid the foundation, with decades of work honing his craft and refining his flows to get to this point at the top of the rap food chain. 113) with Section.80 in 2011, Lamar unleashed his major label studio album under Top Dawg Entertainment/Interscope Records when Good Kid, M.A.A.D City arrived in October 2012 and debuted at No. The cinematic LP earned Kendrick seven Grammy nominations and was led by singles such as “Swimming Pools (Drank),” which was his Billboard Hot 100 debut, reaching the top 20.
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