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Billboard at 130 Years Old: Our Shifting Coverage, From Writing About Literal Billboards to Covering the Music Biz
Billboard at 130 years old: our shifting coverage from 1894 to present.
By then, the trade publication had become weekly, with a music business focus, and it was more about chart position than advertising placement. “This industry of entertainment is not an easy one to record; like the sky it is never the same two days running,” an editorial in the Dec. 27, 1969, issue observed. “It would be possible to purchase an entire music collection without leaving home.” Other ideas weren’t ready for prime time: “Why not squirt radio broadcasting out on the coaxial cable network?” another piece suggested.
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