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Billboard & Smirnoff Take SXSW: Cardo Got Wings Performs, Pickleball & More | Billboard News
Billboard teamed up with Smirnoff Smash Vodka Soda at SXSW, with Cardo Got Wings performing and more. Watch the Billboard News video recap.
Tetris Kelly:From pickleball to custom cocktails, the merging of the unexpected took place when Smirnoff Smash Vodka Soda took over Billboard’s South by Southwest festivities. To highlight the vibrant new Smirnoff Smash Vodka Soda line, 21+ festivalgoers had the opportunity to work up a sweat at a custom pickleball experience. After flexing their skills, attendees grabbed free swag, local bites from food trucks and tried the new line, among a variety of flavors including watermelon lime, pineapple orange, strawberry dragon fruit and red berry peach, just 100 calories each.
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