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Betty Who’s Inner Light Shines on New e.l.f. Campaign: ‘It’s About Trying to Accentuate Who You Are’
The singer and beauty brand partnered to release a makeup-inspired album while talking to Billboard about her favorite makeup products and gift picks.
Her single off the album titled “Wings” doesn’t just aim to help you bring out your “inner light,” but acts as a bridge between beauty and music. The “Somebody Loves You” singer can relate to the messaging herself especially when reflecting on early in her career; when she while exploring stage makeup and discovering what techniques stuck with her the most. It’s not just the skills she looked to hone in on though, the “Ignore Me” singer’s relationship with makeup has evolved over time shifting from a tool she relied on the daily, to a form of art that she uses to emphasize her natural beauty.
Or read this on Billboard
