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Bain, member of K-pop group Just B, comes out as gay on final stop of band's world tour
He was performing solo when he made the announcement.
He then regaled the crowd with a rendition of Lady Gaga's 2012 single Born This Way, which became an instant gay anthem upon its release amid the public debate over same-sex marriage in the United States. Within the K-pop industry, the artists' love lives are generally kept private regardless of sexual orientation, to the point that in years past there have been reports of 'no dating' clauses being included in talent contracts. Holland shot to fame in 2018 with the release of his self-funded debut single Neverland, along with its instantly viral music video that showed him kissing a man.
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