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Bacardi’s Origins Inspire New Drama Series From ‘Zorro’ Producer Secuoya Studios, Arrivelo Producciones (EXCLUSIVE)


The historical drama will tell the story of Bacardi, a family and company, amidst the revolutionary backdrop of 1800s Cuba and the rise of rum.

Secuoya describes the show’s narrative as “one of ambition, adversity and family that begins with founder Don Facundo Bacardí Massó and his vision to create the world’s first light-bodied rum. The series will narrate how the company persevered from its humble beginnings in Cuba in the 1800s through countless hardships, political turmoil, economic crisis, and forced exile from its homeland to become a global spirits empire.” While specific details about what will be included in the show are still being developed, Zeta says that the period drama will touch on era-appropriate themes such as “political revolution, economic crises, pioneering expansion, social changes, women’s emancipation, commercial disputes, Theodore Roosevelt’s presidency, and the betrayals of Cuban revolutionaries, which forced many into exile.”

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