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Azzaro Parfums Creates Golden Evenings At Billboard The Stage At SXSW With Its Latest Elixir Fragrance Launch


Billboard The Stage at SXSW featured three nights of epic performances by some of the top artists in various genres enhanced by Azzaro Parfums

Guests sample Azzaro’s Forever Wanted Elixir at Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas. The golden activation featured a casino-inspired game where attendees had the chance to pick a card and win full bottles of Forever Wanted Elixir or VIP upgrades for their tickets. Guests win samples of Forever Wanted Elixir at Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

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