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Atlantic Music Group Hires Alana Dolgin as President of Digital Marketing


Alana Dolgin has joined Atlantic Music Group as the label’s first president of digital marketing.

She initially joined Homemade Projects in 2021, transforming it into a prominent influencer marketing agency with clients such as Jake Shane, Anna Shumate, Emma Brooks McAllister and others. Dolgin has already made notable contributions at AMG, including successful social media campaigns for high-profile releases like the ROSÉ/Bruno Mars duet “APT.” and Don Toliver’s “NEW DROP.” Prior to joining AMG, Dolgin worked at Columbia Records and HITCO, where she was instrumental in promoting major hits, such as Cardi B’s “Up” and Saint JHN’s “Roses,” which gained over 4.5 billion plays on TikTok in a month.

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