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As DEI Comes Under Attack, Inkwell Beach Stands Resilient Against the Storm in Year 5 at Cannes Lions: ‘To Be Able to Show Up Is a Win in Itself’
Inkwell Beach marks its fifth year as an inclusivity initiative at Cannes Lions as President Trump conducts a relentless campaign against DEI efforts.
CC:DC’s supporters include such blue-chip brands as Accenture, Eli Lilly and Co., Getty Images, Havas, Interpublic Group, Kraft Heinz, Nielsen, Procter & Gamble, TelevisaUnivision, TikTok, UTA, Wieden and Kennedy and Yahoo. Smith took a moment to speak with Variety on Day 1 of Cannes Lions as Inkwell Beach’s early arrivers settled in for schmoozing, sea-gazing and no small amount of perspiring amid a muggy heat wave on the French Riviera. Veteran journalist Roland Martin, who is building a sizable TV news operation distributed via YouTube and other platforms, accuses the major ad giants of engaging in “economic apartheid” by ignoring outlets such as his Black Star Network.
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