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As BET Celebrates 45 Years, Scott Mills Reflects on Powerful Partnerships, Historic Moments and Airing ‘The Ms. Pat Show’ After Being Told to ‘Bury’ It: ‘Creativity Requires Risk’
BET CEO Scott Mills reflects on 45 years of success, the streaming service and important partnerships.
Under the leadership of Scott Mills the network continues to honor and amplify the voices of the Black community, shaping the industry in ways that will echo for generations to come.” I can’t tell you what the dominant platform is going to be 10 years from now, or all the distribution vehicles that will exist, but what I can say with absolute certainty is that there will be Black culture, content and community. I shared it with a creative from another organization who said, “You can’t put this on television; you need to dig a big hole and bury this.” I spent a lot of time thinking about it and decided, it’s risky, but we have conviction around this.
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