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Artist Tour Riders: Behind the History, Evolution — And Excess — Of Backstage Life on the Road
Artist tour riders from Michael Jackson to Taylor Swift are highlighted in a history of the contracts and how they've evolved over time.
It is also an endless source of fascination, finding its way into pop culture, such as the This Is Spinal Tap character Nigel Tufnel, played by Christopher Guest, who complains that the bread provided backstage is a catastrophe because it’s too small for the deli meat. That is due in large part to John Hartmann, 84, a Canadian-American author, educator and music industry legend who has worked with artists such as Neil Young, Joni Mitchell and the Eagles, and who helped reshape the rider into what it is today — which can now be upwards of 15 pages. From Butcher fabricating a personalized SoFi football helmet for Kenny Chesney to organizing a carne asada cookout during a press conference — complete with a local youth mariachi band — for the Mexican Norteño-banda act Grupo Firme, the rider continues to evolve via the venues and the artists themselves.
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