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Are You Smarter Than an Amazon Streaming Executive?
Prime Video is launching a slew of game shows using an old broadcasting trick: block scheduling.
➽ Two weeks later, on Oct. 30, Prime premieres Buy It Now, a Shark Tank-esque hybrid reality/game show hosted by J.B. Smoove in which various entrepreneurs get a chance to pitch their products, first to a studio audience and then to a rotating panel made up of Amazon execs and celebrity business owners such as Gwyneth Paltrow, Anthony Anderson, and Christian Siriano. debuts, Prime’s Winning Wednesdays will be fully stacked with five episodes of three different game/competition shows releasing weekly, essentially recreating the feel of a broadcast network primetime lineup, but for a streaming audience. While the ability to make a lot of episodes fairly inexpensively played a role in Prime’s decision to dive into game shows, Anderson says quizzers’ historical popularity with TV audiences was a bigger motivation.
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