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Apple Vision Pro Could Shake Up The Creative Industries And Bring VR Into The Mainstream, But It Has A Mountain To Climb
Apple Vision Pro could shake up the creative industries and bring VR into the mainstream, but it has a mountain to climb — Disruptors.
In an airport hangar 20 minutes down the coast from the Palais, the pair had created a vast volume with a sand floor as participants strapped into a virtual reality headset and found themselves joining a group of immigrants on their perilous passage from Mexico into the United States. In concert with its augmented reality function, in which the device’s two screens — one dedicated to each eye — give users a view through the headset and into their own three-dimensional living rooms, throwing a cinema-sized projection onto the wall and watching as the ambient lighting from feature films and TV shows dance around the environment certainly makes Vision Pro feel more immersive than its competition. Filmmaking is a collaborative medium, and Vision Pro’s front-facing lenticular screen, which give a virtualized image of the user’s eye movements from the front of the headset, means the device doesn’t necessarily have to be removed for conversations to continue unhindered.
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