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An Extensive Guide to the Surreal Commercials of David Lynch
From PSAs to PS2.
The ads are sensual and gorgeous, featuring actors like Benicio del Toro and Twin Peaks’ s Heather Graham, Lara Flynn Boyle, and James Marshall shot in close-ups in moonlit black-and-white. This wordless short sees Lynch exercising pretty vast freedom, telling a noir-inflected glamorous-woman-in-trouble story intercut with the pseudo–“Who Killed Laura Palmer?” mystery “Who is Gio?” There is a great shot in this of a guy sort of doing an Elvis-ish, Risky Business –ish dance move and then disappearing into thin air. Lynch goes full Vertigo with the use of color in this minute-long spot, titled “Instinct of Life.” Clouds of smoke are lit up green and purple, there’s a live panther in the mix, and the music sounds pure Badalamenti.
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