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Amazon UK Boss Reveals $400M Broadcaster Spend For The First Time: “British Content Travels The Best Around The World”
Amazon UK boss Chris Bird has revealed a $400M British broadcaster spend on Fleabag, Small Axe, Night Manager
“Not only to make bigger and better shows but we’ve also helped produce everything from Steve McQueen’s Small Axe and Phoebe Waller-Bridge’s Fleabag to the recently announced second and third seasons of The Night Manager with the BBC.” Amazon didn’t say how much the streamer has invested overall in the nation including on UK originals but in 2022 it said it had spent around $1B across four years on TV, movies and live sports. Bird was joined on the panel in front of the UK’s Culture, Media & Sport Committee by Mitchell Simmons, Vice President of Public Policy and Government Affairs EMEA at Paramount, Benjamin King, Senior Director of Public Policy at Netflix, and Gidon Freeman, SVP of Government and Regulatory Affairs at NBCUniversal International.
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