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Amazon Sees 2025 Expansion of Prime Video Ads to Brazil, India, Japan, New Zealand
Amazon plans to expand commercials on its Prime Video streaming service to Brazil, India, Japan, New Zealand
Amazon continues to expand commercial inventory on its Prime Video streaming service, unveiling new plans to make ads available on the platform in 2025 in Brazil, India, Japan, the Netherlands, and New Zealand. Prime Video ads are already made available in Australia, Austria, Canada, France, Germany, Italy, Mexico, Spain, U.K. and the U.S. All regions also offer customers the choice of an ad-free option, typically for an extra fee. Both streamers have in the last two years gotten into the business of selling commercials to offset the costs of content production, and need global reach to gather a larger potential group of consumer impressions necessary to lure big advertisers like Procter & Gamble, Unilever or General Motors, among others.
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